The Woolworths Museum

The first Ladybird commercials

They premièred in Spring and Autumn 1986.

We've embedded the movie using HTML5 video and video.js. Recent versions of
Microsoft IE and Edge, Firefox, Opera, Safari, Brave and Google Chrome are supported.

Click the 'CC' icon for audio description for the hearing impaired. Enjoy the film!

Some browsers require you to enable closed captions before they are displayed.

 

 

Produced in 1986 by Bates Dorland for Woolworths plc and Coates Viyella

 


Shortcuts to related content

 

Fashion Gallery

 

Fashion overview (1909-2009)

 

Make it yourself patterns and thread

 

The Ladybird Legend is born

 

Woolworth's first Ladybird items

 

History of the Ladybird Company

 

Building fashion sales (1950-80)

 

Kids and Celebrations 2002-2009

 

The Easter Parade

 

1980s Gallery

 

F.W. Woolworth buys B&Q

 

21st Century Shoping in Bristol

 

Acquisition by Paternoster Stores Ltd

 

Leveraging the Property Assets

 

The Cornerstone Strategy

 

Dixons Takeover Fails

 

Launch of The Video Collection

 

Video Launch Trailer

 

Focus Strategy

 

Ladybird launch

 

Introduction of Chad Valley Toys

 

Parent company decline in the USA

 

80s Movers and Shakers

 

Site Navigation

 

1970s Gallery

 

1990s Gallery

 

2000s Gallery

 

Home Page