The Woolworths Museum

Easter Parade Film

Woolworth's 'passion for fashion'

We've tried to show how fashion displays at Woolworth's changed over 99 years in the High Street in this short movie.

We've embedded the film using HTML5 video and video.js. Recent versions of Microsoft IE and Edge,
Firefox, Opera, Safari, Google Chrome amd Brave are alll supported.

Click the 'CC' icon for audio description for the hearing impaired. Enjoy the film!

 

 

Some browsers require you to enable closed captions in 'settings' before they are displayed.

 

 

Soundtrack: The Palais Royal Dance Band 'Easter Parade' on Eclipse Records 931A from 1934. Videography © Copyright 3D and 6D Pictures Ltd for the Woolworths Museum.

 

Cinema content at a glance

 

Ranges:

 

The Good Ship Lollipop (Sweets)

 

Century of Toys

 

Easter Parade (Fashion)

 

The Last Noël (Xmas)

 

Video Launch

 

Advertising and Marketing:

 

First Commercial

 

The Wonder of Woolworth

 

Star Parade

 

Windows

 

Wannabeee (Wooly & Worth)

 

People:

 

1980s

 

1990s

 

The Noughties

 

Ugly Duckling store transformation 2003

 

Staff work for Kids First Charity

 

 

Shortcuts to other Fashion Content

 

Fashion overview (1909-2009)

 

Make it yourself patterns and thread

 

The Ladybird Legend is born

 

Woolworths' first Ladybird items (from 1930s Gallery)

 

History of the Ladybird Company

 

Building fashion sales (1950-80)

 

Launch of Ladybird at Woolies

 

Kids and Celebrations In-Store

 

Site Navigation

 

Home Page

 

Fashion Gallery Home Page

 

Buy Ladybird On-Line